2025-2026 Marketing Plan

Cabarrus County Convention and Visitors Bureau

SUPPORTING ROLE

Provide a platform for local businesses to harvest visitor demand

SUPPORTING ROLE

Stimulate both visitor circulation and spending post-arrival

SUPPORTING ROLE Inform private and public development decisions

SUPPORTING ROLE Spearhead a consistent brand message for other messengers

Destination Marketing is a proactive, stategic, visitor-centered approach to the Economic and cultural development of Cabarrus County which balances and integrates the interests of visitors, service providers, and the community.

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